Service
We Help HVAC Market Leaders Generate More Opportunities to Increase Revenue
Launched in 2015, Nerd Herd has quickly grown to be one of the top B2B Demand Generation Agencies for the HVAC industry. We create B2B demand generation strategies for manufacturers that help them reach end users. Additionally, we focus on rep firms engaged in e-commerce to ensure they get results with strategic, systematic, and measurable marketing.
Over the years, we’ve grown our team of strategists, creatives, and technical resources who are experts at what they do since we all have backgrounds in HVAC. You can rest assured that we eliminate the learning curve as we understand the dynamics of the sales process and your customer’s values.
We are responsible for generating more leads, sales, and happier customers with a data-driven approach that ensures you have ROI on your marketing efforts.

Technical Resource and Trusted Partner
When you work with Nerd Herd, you not only gain a technical resource but a trusted partner invested in delivering results for your campaigns. We have expertise in understanding HVAC buyer personas such as engineers, contractors, owners, rep firms, and their values. We understand your customer’s needs and position your firm as the solution. Our depth of customer knowledge ensures that we deliver a campaign that meets your goals by providing valuable content to each end user resulting in increased conversions and revenue.
With a holistic approach to B2B demand generation, we blend strategic expertise, bold creativity, and a deep understanding of HVAC customer personas to achieve measurable results during the right stage of the sales process. By using data-driven decisions, we are to measure results, pivot quickly, and generate a better return on your marketing investment.
Successful demand generation requires more than just clever ads and a strategy. At Nerd Herd, we have years of experience helping manufacturers and rep firms develop successful, cost-effective demand generation strategies and campaigns. Clients hire us because they value our depth of HVAC industry experience, 60+ years of combined marketing experience, and unwavering focus on delivering the best results for our clients.
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B2B Demand Generation Strategy to Technical Execution
The team at Nerd Herd understands that the HVAC industry is built on relationships. Period. Being your marketing partner is more than a transactional relationship, which is why we provide you with a comprehensive suite of demand generation services from strategy to copywriting and design to campaign execution and reporting. We closely partner with you to protect your investment and ensure that you are successful throughout the entire campaign.
We start by generating measurable, actionable interest in your brand, product, or service, guiding your prospects through the sales cycle, and reinforcing your customer relationship over time with value-added content.
We often work with clients looking to launch a new product, technology, or increase sales but aren’t sure what the best deliverable is to meet their goals. We can help. Nerd Herd specializes in creating holistic demand generation road maps that achieve your sales and marketing goals efficiently and within budget. During your campaign, we stay up to date with Google and other social media algorithm updates and ensure that we are always optimizing your online content to perform optimally.
We also work with your current marketing team, who has a defined strategy, but you need additional resources. We partner with you to offer copywriting from industry experts, graphic design, or strategic counsel on best practices to create the most effective campaigns possible.
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Services from HVAC Marketing Experts, for HVAC Experts
Looking for a better response to customer webinar invitations? A way to generate more leads from your website, PPC campaign, or social media? An industry expert to write white papers, case studies, and videos geared towards your customer’s values? Look no further; we got your back! Our expert team of HVAC marketing specialists can design, execute, and manage your demand generation campaigns to get you the results you need.