Digital Marketing

For Technical Audiences


Your B2B2C HVAC Marketing Partner


Website Development

Content Marketing & SEO

Content Marketing

Website Design & Development

Demand Generation

Consulting & Coaching

Strategic Consulting

Nerd Herd Story

Fueled by Passion. Founded in Expertise.

Nerd Herd was founded by Ashlei Rolloff in 2015 to fill a need in the HVAC marketplace- An agency that understands how to market to technical audiences. We partner with commercial manufacturers and rep firms to empower your marketers to excel in their roles and position your firm as an industry leader.

Ashlei Rolloff - Nerd Herd Founder

Partners, Not Projects.

We partner with your existing marketing team to fill the gaps with specialized services or we can act as an extension of your company to provide the industry expertise you need and reduce the learning curve most creative agencies endure.

We can serve as your full marketing team for about the same cost as a single marketing manager. With our decades of HVAC experience, we can get started on your projects quickly so you can focus on building relationships with your customers.

Nerd Herd Solutions

B2B2C HVAC Expertise

Our team has a deep understanding of B2B2C marketing in the HVACR industry. Working exclusively with HVACR businesses we eliminate the learning curve that most agencies endure.

Strategic Alignment

We align marketing tactics with your sales goals, to ensure each deliverable is created with your business objectives in mind. Our strategic approach optimizes your marketing budget and accelerates achieving your goals.

Old Fashioned Values

We may be a modern marketing agency, but we know that the foundation of building lasting relationships lies in integrity, transparent client communication and reliability.

A Few of Our Clients