Strategic Marketing for HVAC Businesses Ready to Scale


We help HVAC manufacturers, rep firms, and their partners align brand, marketing, and operations into a growth engine that drives results.

Built for HVAC. Designed for Growth.

We work with B2B2C HVAC manufacturers, distributors, sales rep firms and the greater A/E/C industry. Whether you need to understand the role of marketing and how it drives ROI, evolve your brand, or build a strategic plan your internal team can execute—we’ve got you.

How We Help HVAC Businesses Scale With Clarity

Strategic Planning

  • Discovery & Roadmap
  • Department Alignment & Goal Setting 
  • Research
  • Business & Marketing Strategy
  • Marketing Plan
  • Content Calendar Framework

 

Brand Development

  • Brand Strategy
  • Positioning, Personality & Messaging
  • Visual Identity & Guidelines
  • Internal Brand Templates and Initial Assets

Marketing Activation

  • Campaign Playbooks
  • Sales Enablement Literature and Presentations
  • Digital Campaign Execution

How We Work With Your Team

We follow a proven framework called B.U.I.L.D.™ — a strategy-first process built for HVAC companies ready to align marketing with real business outcomes.

B.U.I.L.D.™ stands for:

  • Brand – Define who you are and how you show up.
  • Understand – Audit what’s working and map the right priorities.
  • Implement – Execute campaigns that support your sales goals.
  • Launch – Monitor, test, and refine what’s in motion.
  • Deliver – Equip your internal team for long-term, in-house success.

We don’t just create marketing — we build your system for sustained growth.

Let’s Build a Marketing Strategy That Actually Drives Sales

Start with Discovery and gain clarity on how marketing can align with your business goals. We’ll show you what’s working, what’s not, and where to focus first.

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Our Ideal Client

We partner with B2B2C HVAC companies such as manufacturers, distributors, sales reps and their customers to market to technical audiences.

Trusted by HVAC Leaders

See What Our Clients Are Saying

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We Understand B2B2C HVAC Marketing. It’s All We Do.

In the rapidly evolving landscape of HVACR marketing, Nerd Herd stands as a strategic ally for executives and marketing professionals who are looking to create focus and drive results with their marketing program. Join in the conversation on our podcast, HVAC Marketing Leaders.