Hvac Leaders
HVAC Leaders, hosted by Founder and CEO Ashlei Rolloff, is built for commercial B2B leaders who have hit the next ceiling.
The revenue is there. The systems work. The team executes. Then growth exposes everything the current model cannot hold. Coverage breaks, alignment slips, and every critical decision runs through you. The harder you push, the more permanent the bottleneck becomes.
This is where conscious leadership becomes required. Not as a concept, but as a system. HVAC Leaders is for the leader who is ready to stop being the answer and start building systems that do not depend on them. No theory. No fluff. Just practical, proven leadership inside real commercial B2B environments. When the forecast stabilizes, the team moves in the same direction, and you get your life back. That is the shift this is built for.
Our Episodes

You’ve built something real. But when you add people and revenue, your systems break and you get pulled back in. Scaling means your systems evolve—both how you operate and who you are as a leader. This is conscious leadership.
How you show up—your awareness, your decision patterns, your energy—directly impacts your commercial performance. Your reps perform consistently. Your forecast holds. Your team stays because they understand what matters.
When your systems evolve, something shifts. You have an engaged team aligned to your values. A business with 10x impact.
What happens when the biggest obstacle to growth is the leader?
In Part 2 of our special HVAC Leaders series, Three Generations of HVAC Leadership, Ashlei Rolloff sits down with Rick Sutkiewicz, former President and current Chairman of ThermalNetics, to discuss one of the hardest leadership transitions: letting go.
Rick reflects on how his leadership evolved from making every decision himself to building a leadership team empowered to make decisions, solve problems, and move the organization forward. Through honest stories and practical advice, he shares why growth required more than better systems. It required humility, trust, and a willingness to stop being the bottleneck.
The conversation also explores EOS, company culture, strategic resilience, customer relationships, and why the organizations that thrive over the long term invest in people before processes.
This episode continues our special three-part series:
Three Generations of HVAC Leadership
Part 1: Where We Started with Jim Newman (Now Available)
Part 2: Where We've Been with Rick Sutkiewicz (Now Available)
Part 3: Where We're Going with Matt Russell (Coming Soon)
In this episode, you'll learn
Why leadership changes as organizations grow
How to recognize when you've become the bottleneck
Why empowering others creates stronger organizations
How EOS created accountability and alignment at ThermalNetics
Why culture starts with self-awareness
How customer trust is built by solving problems instead of selling products
Why resilient companies stay focused on their core business while adapting to change
How intentional daily habits help leaders create space for strategic thinking
Memorable moments
”I had to let go of the vine.”
”I was the bottleneck in the organization.”
”Culture first. Period.”
”The collective results of the team will always outperform one individual.”
Resources Mentioned
Traction by Gino Wickman
https://www.eosworldwide.com/traction-book
What the Heck Is EOS? by Gino Wickman
https://www.eosworldwide.com/what-the-heck-is-eos
From Strength to Strength by Arthur C. Brooks
https://www.penguinrandomhouse.com/books/670191/from-strength-to-strength-by-arthur-c-brooks/
Rick Sutkiewicz on LinkedIn: https://www.linkedin.com/in/rick-sutkiewicz-70b4aab/
Whether you're leading a growing business, building a leadership team, or trying to create more space to think strategically, Rick's story is a reminder that sustainable growth begins when leaders stop trying to carry everything themselves.
