Case studies

Results for companies like yours

Manufacturers and distribution partners bring us a problem: lost bids, flat launches, or reps without the tools to sell. Each story shows what we changed and the result, so you can picture the first 90 days for your team.

A photo of cooling towers

A website designed for reps

Griswold Controls needed a site that could hold a deep library of technical literature. The redesign lets reps select the right valve fast and strengthens trust in the brand.

Technician inspecting piping in a commercial mechanical room

185% more form submissions for an HVAC rep firm

A commercial HVAC rep firm handed its marketing to Nerd Herd. In one year, website form submissions rose 185% and LinkedIn followers rose 639%.

A photo of the top of a building

Extra hands for an in-house team

Insight Partners had a website half built and no bandwidth to finish it. We plugged into their team and launched it without adding headcount.

Engineering firm team reviewing an RFP proposal around a conference table

Two RFP wins in 30 days

A Midwest mechanical engineering firm kept losing public-sector bids. We redesigned and rewrote their RFP using real evaluator feedback, and they won two jobs within the first 30 days.

Our clients

FAQ

Questions about our results

What results has Nerd Herd delivered for HVAC companies?

A commercial HVAC rep firm grew website form submissions 185% in one year. A mechanical engineering firm won two public-sector jobs within 30 days of using its rebuilt RFP. Griswold Controls launched a website its reps use to select the right valve fast.

Does Nerd Herd work with manufacturers and distribution partners?

Yes. Clients include HVAC and building-product manufacturers, the distribution partners that sell their lines, and the engineering firms that specify them.

How long until we see results?

Most clients get a ranked roadmap within 90 business days, and some fixes pay off sooner. The RFP client won two jobs within 30 days.

Testimonials

What our clients say

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Greg Groppoli profile picture
Greg Groppoli
May 9, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I hired Ashlei and her team to build my first website. I had some very out-of-the-ordinary requests for my site and her team executed this flawlessly. I am a novice when it comes to websites and internet content but Ashlei's communication and professionalism immediately brought me comfort and confidence that I had chosen the right firm. I have since received several complements on my site from customers and it has helped immensely in my goals to grow my business. Would highly recommend!
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Nick Meidl profile picture
Nick Meidl
February 28, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
Ashlei and team were so easy to work with and helped with ideas to bring more business. The "Free Estimate" tool they created for my website generated 30% of my first years business. Easy to work with, very professional, and know what needs to be done to get results. HIGHLY RECOMMEND!
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Tracy Kelly profile picture
Tracy Kelly
February 16, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I’ve worked with the Nerd Herd team and they are great! Highly recommend.
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Randy Amborn profile picture
Randy Amborn
February 9, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
Ashlei Rolloff and her colleagues are rapidly building a reputation as the go-to agency for HVACR marketing. She brings experience with a leading rep and a drive to succeed to the table. In my opinion, based on a 40-year career in HVAC marketing, this will deliver superior business results than a larger or less-specialized agency. I'd advise HVAC reps and manufacturers alike to consider Nerd Herd as a marketing partner.
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Melissa Kalish profile picture
Melissa Kalish
January 29, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
We LOVE NerdHerd, and are so fortunate to have them as part of our Marketing team. The HVAC industry is very niche, especially as a manufacturer's rep, and it would be painful, expensive and time consuming to bring on a marketing firm who isn't well-versed in this industry. NerdHerd eased that pain for us and have helped us tremendously in our market. We are very grateful for the HVAC knowledge of Ashlei, and the PM work of her skilled team (especially Kristine, Eric and Anthony). I cannot recommend NerdHerd enough!
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Oxygen8 profile picture
Oxygen8
January 17, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
We had a fantastic time working with Ashlei and the team at Nerd Herd! They took the time to really understand our business and marketing goals, and helped to create tailored and practical marketing plan for our small team. They were quick to respond and provided transparency throughout the entire process. If you're in the HVAC industry and looking to improve your marketing, we highly recommend contacting the Nerd Herd team!
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rob lee profile picture
rob lee
April 18, 2023
Google star 1Google star 2Google star 3Google star 4Google star 5
Awesome company to work with.