Custom WordPress websites
Your 24/7 sales rep
Engineers check your website before they call your rep. If they cannot find the right product, spec sheet, or submittal in a few clicks, they move on to the next brand.
We build WordPress sites around how reps, engineers, and contractors select products. Your literature lives where buyers can find it, and every page is written to rank and convert.
Start with a plan
Every build starts with strategy sessions. We map your buyers, your catalog, and your navigation before anyone designs a page, so buyers find the right product and reach the right rep.
We skip look-alike themes. Your site is built for your brand and easy for your team to edit as your catalog grows.
Your team runs it after launch
We build on WordPress so your team can update products and literature without a developer. Before launch you get custom documentation and a sandbox period to practice. After launch you get a 60-minute recorded training session, with extended training for complex and e-commerce sites.
Built for the terms engineers search
We research the keywords your buyers use and write every page around them, with clean structure and schema so search engines and AI answer tools can find and cite you.
Websites start at $18,000
Manufacturer case study
A product library built for reps
Griswold Controls needed a website that could hold a deep library of technical literature for its rep network. We organized the content around how reps search and built a site Griswold updates on its own.
More ways we help
Explore more ways we help
Questions about HVAC manufacturer websites
How much does a website for an HVAC manufacturer cost?
Nerd Herd websites start at $18,000. The final price depends on the size of your product catalog, your literature library, integrations, and how many page templates your team needs.
What should an HVAC manufacturer website include?
Fast product selection, current submittals and spec sheets, a rep locator, case studies, and lead capture that routes each inquiry to the right rep.
Will the website help our reps sell?
Yes. We build the site around how reps, engineers, and contractors select products, so reps can send one link that answers the technical questions before the meeting.
Ready to win more work?
Book a 30-minute strategy call and we will show you where your marketing is losing bids.
